(ridekater/Instagram)

Ride-hailing service Kater seeks southern B.C. licences by the winter

CEO says it hopes operations in the rest of B.C. will be up and running in 2020

Ride-hailing company Kater Technologies says it has officially applied for a licence that would allow it to operate in every region of B.C.

A statement from the company says B.C. is one of the last areas of North America without ride-hailing and the province now has an opportunity to introduce the service in the “right way.”

Kater CEO Scott Larson says the company hopes to launch operations across Metro Vancouver, Victoria, Nanaimo and the Okanagan by this winter, with operations in other B.C. regions rolling out over the next 12 months.

Kater is also proposing a system of pricing that would slide from a minimum of 90 per cent of current taxi rates to a maximum of 200 per cent, a range it says addresses consumer concerns about prices rising when demand is higher.

Transportation Minister Claire Trevena said last week that eight ride-hailing companies, including Uber, had filed licence applications with the Passenger Transportation Branch of her ministry.

A coalition of nine Vancouver taxi companies has asked the B.C. Supreme Court to quash policies it says were illegally created for ride-hailing, arguing binding guidelines for ride-hailing services should not have been set before individual applications were heard.

Kater’s goal is to serve growing consumer demand while improving “inherent downsides” linked to other ride-hailing providers, Larson says in the statement.

RELATED: New ride-hailing app says it will operate across B.C.

The company says it will include approximately 250 wheelchair accessible vehicles in its network and will also use location-based pricing and driver incentives to encourage Kater drivers not to abandon suburban service during peak hours.

“Assuming that the Passenger Transportation Board approves our pricing model, our drivers are projected to earn at least $25 for every hour that they are active on the Kater platform,” says the statement.

Kater addresses congestion and pollution concerns by pledging that no more than 2,000 of its cars will be on the road at any given time.

Its statement says it also intends to integrate taxis into its operating platform, a move the company says will support the taxi services already in operation.

The coalition of Vancouver taxi companies has said new provincial ride-hailing rules amount to “destructive competition” because they allow so-called transportation network services to offer an unlimited number of vehicles in broader geographic areas compared with cabs.

The Canadian Press

Like us on Facebook and follow us on Twitter

Just Posted

Controversial Chemainus building must be torn down

Weight of evidence from bylaw enforcement staff and police is enough for North Cowichan council

UPDATE with VIDEO: Home on Allenby Road suffers early morning fire

The fire department was first called to the scene at 6:30 a.m.

Cowichan District Hospital Foundation tourney renamed in honour of Norm Jackson

After 25 years and almost a million dollars raised, the Cowichan District… Continue reading

Second climate strike to be held in Duncan

Youth organizers invite adults to join the cause

Coming up in Cowichan: Festival, fair and Oktoberfest

Learn about fossil fuel alternatives at Charged Up! festival Sept. 21 The… Continue reading

VIDEO: Liberals make child care pledge, Greens unveil platform on Day 6 of campaign

Green party leader Elizabeth May unveils her party’s platform in Toronto

Free Tesla 3 offered with purchase of Surrey townhome

Century Group’s offer for Viridian development runs through Oct. 31

B.C. communities urged to improve access for disabled people

One in four B.C. residents has disability, most want to work

Sikh millworker lodges human rights complaint against Interfor, again

Mander Sohal, fired from Delta’s Acorn Mill, alleges discrimination based on religion and disability

UVic students killed in Bamfield bus crash were from Winnipeg, Iowa City

Authorities said the two victims were a man and a woman, both aged 18

Safety concerns resurface after fatal bus crash on Vancouver Island

Huu-ay-aht First Nations wants a safe route between Bamfield and Port Alberni

National weather forecasters predict average fall, cold winter

The Weather Network says precipitation will about average in most parts of Canada

Two dead, two in critical condition in highway crash near Campbell River

Highway 19 reopened Sunday night after it was closed in both directions

VIDEO: Vancouver Island mayor details emergency response after fatal bus crash

Sharie Minions says she is ‘appalled’ by condition of road where bus crashed

Most Read